Five useful Google Analytics features that you might have missed.
Sep 2nd
Google Analytics is an excellent program which can do much more than just track the traffic to you website. Here are a few useful features in Google Analytics that you may have missed
Enhancing Search Engine Optimization Strategy
Jul 26th
The backbone of any successful SEO/SEM strategy is a wisely chosen line-up of keywords. These keywords become the triggers that catch the attention of the algorithm-guided “spiders” that troll the Web for relevant results every time a user initiates a search.
11 Tips to Tweak up Your Social Media Marketing Campaign
Jul 19th
Social media is all about socializing, and with advertising gurus swearing by social networking sites these days it is here to stay. Here is a compilation of 11 tips from the learning we had from our various SMM experiences.
Search Engine Optimization Check List. Dos and Don’ts of SEO.
Jul 13th
People have now started to feel that Search Engine Optimization or SEO is overrated as compared to Social Media Marketing. This however is not true SEO has its own importance in a plethora of online marketing tools.
Supporting a Social Cause via Social Media.
Jul 6th
Social media marketing has been a boon for social cause marketing, especially tools like Twitter and Facebook. Several social cause campaigns are running on social networking sites these days.
The Changing Face of Marketing Research.
Mar 30th
Sometime back when a telecom company approached us to conduct an Online Market Survey to identify the reasons why people would change their service provider when number portability is available, we thought of running a PPC campaign for the same.
3 Reasons Why Your Brand Should Not be on Social Media.
Dec 21st
So somebody told you that your brand would be dead if it is not on Twitter, and you believed that to be true. Think again! I am giving you three reasons as to why your brand should not be on Social Media or Online Marketing.
Secrets of getting more followers on Twitter revealed.
Dec 5th
Every time I meet some of my Twitter friends offline one of the so many questions asked is “how many followers do you have?” The next question is “how did you manage to get so many followers?”
Leveraging Social Media Marketing and New Media Advertising
Oct 21st
New media advertising recently, has come up in a big way in India. As Indian advertising world increasingly leans towards new media, there’s been a surge in new marketing strategies that may or may not prove successful. Agencies abroad are already turning to the burgeoning gaming world, to incorporate seamless ads into video games.